Blue Square Student Athletes
Introducing the Blue Square Athlete Ambassador Program
As one of the first nonprofits to sponsor Jewish athletes in the Name, Image, and Likeness (NIL) space, we are bringing Jewish stories to a non-Jewish audience by highlighting athletes who are breaking barriers and representing unique stories of the Jewish experience– on and off the field.
Our Blue Square athletes are student leaders, unifying different communities on campus by creating visibility and demonstrating what it means to be a Jewish student athlete.
It refers to a person’s legal right to control how their image is used, including commercially. In college, student-athletes have long been prohibited from making deals to profit from their fame, so they forfeited their NIL rights by signing on with college sports teams. Three years ago, a combination of NCAA rule changes and state laws restored NIL rights to college athletes, and they’ve been making sponsorship deals ever since.
– ESPN
– ESPN
What is NIL (Name, Image, Likeness) in the NCAA?
The Ambassadors 2026
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I think being a Jewish athlete is super special because representation matters and in women's basketball, there are not that many.
Riley Weisscolumbia university basketball
Being a Jewish athlete comes with the responsibility to set an example and help others believe in themselves."
Ethan HottStanford University Baseball
I got to college. Little did I know that Judaism was going to become such a bigger and more important thing to me than it ever has been.
Alan MashenskyNew York university basketball
It gives me the ability to represent something way bigger than myself. I’m able to represent my whole religion, not just for what I do on the field, but for who I am as a person.
ZEVI ECKHAUSWASHINGTON STATE FOOTBALL
I’m with my teammates all the time and they deal with hate everyday. Working with this organization that’s trying to uplift is something that’s really important to me.
JONAH GOORINUNIVERSITY OF SOUTHERN CALIFORNIA BASKETBALL
If I were to give some advice to younger Jewish athletes, I would say be proud of who you are and be proud of where you came from.
JOSH KATZUNIVERSITY OF PENNSYLVANIA BASEBALL
There’s not a lot of Jewish people in the world, and so there is kind of an underdog mentality of the culture and the religion, which I feel like I resonate with deeply.
LEVI LINOWESBROWN UNIVERSITY FOOTBALL
Being Jewish has definitely shaped who I am today just overall with traditions. I feel really connected with my family, and that community has evolved into my sport.
REBECCA SIEGELAMERICAN UNIVERSITY SWIMMING
I can work harder, I can be better, and do it all while being proud to be a Jewish woman and athlete.
ADDISON POLLOCKUNIVERSITY OF PENNSYLVANIA VOLLEYBALL
The Ambassadors 2025






















